fbpx

Business As Unusual: Farmer’s Table

Mitchell Robbins and Joey GiannuzziLifestyle continues to reach out to businesspeople all over South Florida to ask questions about the impact COVID-19 has had on their businesses—and what the future holds. Today, we check in with Joey Giannuzzi, co-owner of Farmer’s Table in Boca Raton.

Business backstory: The healthy, eco-conscious concept launched by Giannuzzi (pictured, right) and fellow co-owner Mitchell Robbins (left) in Boca Raton has been a culinary hit since opening its doors in 2013. Both of the Farmer’s Table locations (there’s also one in North Palm Beach) encompass some 20,000 square feet, giving the restaurants more seating capacity while maintaining social distancing. But it’s the responsibly sourced ingredients, chemical/pesticide/hormone-free proteins, and host of creative, nutritious offerings that continue to draw loyal diners. (dinefarmerstable.com)

The impact: “Back in March, we had to lay off 260 people [combined] at both restaurants. With the 50 percent occupancy allowed in restaurants, and the way the spike continued here in Florida, we’ve only been able to rehire about 80 of those employees [as of press time]. People are still booking events in our spaces—however, we’re quite below where we were at this same time last year. People are banking on the fact that we’ll get through this; we’re already seeing bookings fill up toward the end of this year, and into next year, [with events] like weddings and bar mitzvahs.”

Moving forward: “We’ve learned that we’ve assembled a really great team at Farmer’s Table; our overall camaraderie has been really strong. In the front of the house, everyone has been doing their part to help to run food, get drinks on the tables and take care of our guests in the safest way possible. Meanwhile, in the back of the house, everyone has been pitching in to help one another. Teamwork has been amplified. We know that we’re going to see ourselves through to the other side of this and do it together.”

COVID insights: “During downtime, I’ve learned the importance of keeping positivity going throughout the team over the days and months. My mentor once said that as managers, we’re both coaches and cheerleaders. Times will arise where you have to be a coach; in other times, you’ll have to lead [with enthusiasm]—and that shifts back and forth. I’ve learned the importance of being both. Right now, I’m being a cheerleader. I’m trying to keep my team going and drive home the message that, someday, we’ll all be able to look back and say, ‘Remember when?’”

You May Also Like
Back at the Helm: Let’s Do This!

What’s old is new again.

Read More
Gary Press
A Man With a Plan

Shane Strum embraces his dual role as president and CEO to lead Broward Health and Memorial Healthcare Systems down a bold path for healthcare.For more than three decades, Shane Strum has been a fixture in the healthcare industry, leaving an indelible mark on both the business and operational sides. From lowering the cost of prescription

Read More
Art the New Year Right

Sunny Isles-based visual artist Pipe Yanguas may be known for his mural work in the Design District and in Fort Lauderdale (along with his hat collaboration with Artesano), but Yanguas is also known as the PhotoBiographer.   Pipe’s latest project is the “Wisdom of the Century” book/exhibit, which was unveiled December 12 at History Miami Museum. “Wisdom of the Century” is more than a coffee table book;

Read More
Pipe Yanguas
Seminole Hard Rock Winterfest Boat Parade’s Grand Marshal Is an Enduring Star

The actor, musician, and golfer will lead the South Florida tradition.

Read More
Seminole Hard Rock Winterfest Boat Parade
Other Posts
Global Champions Arabians Tour Debuts Americas Circuit With Exclusive Miami Beach Event

The tour will also be making a stop in the Magic City.

Read More
Global Champions Arabians Tour
Las Olas Oceanside Park Transforms Into Holiday Wonderland

Experience the holidays in a sun-kissed paradise.

Read More
LOOP Festive Wonderland
Ritz-Carlton South Beach and Neiman Marcus Bal Harbour Join Forces for Holiday Season

The partnership allows for an unforgettable holiday gathering.

Read More
Neiman Marcus Bal Harbour
Editor’s Letter: Sweet Relief Is On the Way

The fall season also ushers in the Fort Lauderdale International Boat Show.

Read More
Kevin Gale